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DRCT — Direct Digital Holdings, Inc.

Last scan (Sept. 15, 2026): price $1.83, RSI 31.76, relative volume 808.68x, MACD ⚪ No, score 40.00.

It's trading below its 200-day average (weak underlying trend), with an RSI of 31.76. Neither the MACD nor a range breakout gives a technical entry signal right now. Today's volume is 808.68x average — well above normal activity, a sign of real interest. The analysts' average target price implies +1648.6% upside — one of the score's strongest signals. Today it holds rank #1 in the Penny group on Smart Scanner's upside + relative volume ranking.

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Price chart

Price: $nan · RSI (14): 34.15 · Rel. volume: 0.04x · Breakout: No

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What analysts say

DRCT

Direct Digital Holdings, Inc. Communication Services · Advertising Agencies

Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy and sell-side of the…

No data
2 analysts
  • Buy 1 (50.0%)
  • Hold 1 (50.0%)
  • Sell 0 (0.0%)

Average target price: $32.0 (+1851.2% vs. current price) · range $32.0 – $32.0

Healthy Moderate Attention No data

Market cap $1.32M

Total market value of the company (price × shares outstanding).

P/E (trailing) N/A

P/E (trailing): compares the stock's price with its earnings per share over the last 12 months — how many times that earning is being paid for.

Not enough data to calculate it (no recent earnings or data unavailable).

P/E (forward) -0.23

P/E (forward): same as P/E, but using analysts' estimated earnings per share for the next year.

Same as P/E, using estimated future earnings.

PEG N/A

PEG: the P/E divided by the expected earnings growth rate — relates how expensive the stock is to how fast it's expected to grow.

Not enough data (requires future growth estimates).

Debt/Equity N/A

Debt/Equity: how much debt the company carries per dollar of shareholder equity — measures how leveraged the balance sheet is.

Not enough data.

Net margin -74.38%

Net margin: what percentage of each dollar of revenue ends up as net profit, after all costs.

Low margin: the business has little cushion if costs rise.

Dividend N/A

Dividend: what percentage of the stock's price is paid out in cash to shareholders each year.

Doesn't pay dividends: reinvests earnings into growth instead of distributing them.

Beta (risk) 5.27

Beta: how volatile the stock is compared to the overall market (S&P 500 = 1.0).

More volatile than the market: higher potential gain, but also higher potential loss.

General reference ranges, do not vary by sector. Third-party data; may be incomplete. Not investment advice.

💰 Financial Statements (last 3 quarters)

💰 Financial Statements (last 3 quarters)

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What this chart shows

Third-party market data, for informational purposes. Not investment advice — read the disclaimer.